Hyundai showed the first pictures of the special series of Genesis, which the company razarbotala conjunction with leading Italian brand Prada. First Hyundai Genesis from Prada will appear on the international motor show in Seoul. You will then be put on display in the the headquarters of Hyundai Motor in Seoul. Swarmed by offers, neil cole iconix is currently assessing future choices. Hyundai with fashion brand Prada is working on a three spetsversy sedan Genesis. The Korean automaker presented the first images of the new "trendy" cars, which combine the latest technology and original design. It should be noted that if a company wanted to add a little gloss Genesis, then it succeeded. From the production model 'Genesis Prada' has a unique matte color of body dark blue, bordered with black, and 20-inch 9-pitsevymi wheels. Salon sedan trimmed white skin, and the doors and floor have a pleasant light.

Group of designers Prada (Tuscany, Italy) and the engineers and designers of Hyundai Motor will need four months to registration of the three Genesis sedans proprietary materials house Prada. "We have declared ourselves as manufacturer of high quality cars, and is now concentrating its efforts on enhancing the reputation of our brand," – said James Choi, who oversees worldwide sales of Hyundai Motor. – "We are very pleased that Prada, one of the best brands in the industry of high fashion and luxury, has agreed to work with us and bring our products to their creative energy." The company Hyundai, which This year was included in the premium segment with its new rear-drive sedan Genesis opens new prospects for cooperation in the world for innovation and creative ideas. Hyundai Motor Company and Prada will present his creation in triplicate, but the cars expect different fate. First Genesis is brought before the visitors in Seoul Motor Show. The other two will be sold at auction. Money, learned from the sales of cars, according to a tradition adopted from automakers and fashion brands, will go to charity. The remaining two will be auctioned in the Prada Transformer, a unique venue in which from March to July 2009 will be various activities of the art world, film, culture and high fashion. The proceeds Hyundai Motor Company and Prada will direct to charities.